
RACHEL DIANA KANNEY
PCM, CDMP
I'm a creative director and multi-talented artist with a background in latin dance and fiddling, hailing from Eastern Kentucky. I pursued my education in Philadelphia and currently call the city of Savannah
my home.

EDUCATION
Drexel University
Bachelor of Science in Photography - Magna Cum Laude
American Marketing Association
Professional Certified Marketer Digital Marketing
Digital Marketing Institute
Certified Digital Marketing Professional
SKILLS
Software
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Adobe Acrobat
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Adobe Audition
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Adobe Bridge
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Adobe Illustrator
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Adobe InDesign
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Adobe Lightroom
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Adobe Photoshop
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Adobe Prelude
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Adobe Premiere Pro
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Adobe Substance 3D Stager
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Constant Contact
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Galaxy Digital
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GiveSmart
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Microsoft Excel
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Microsoft OneDrive
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Microsoft OneNote
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Microsoft Outlook
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Microsoft Powerpoint
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Microsoft Sharepoint
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Microsoft Teams
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Microsoft Word
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Miro
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Monday.com
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OBS Studio
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Qlab
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Serato
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Slack
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Smartsheets
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Videoscribe
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Wix
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Wordpress
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Ziflow
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Zoom
Technical Skills
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Archival Silver Printing
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B&W Film Processing
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Book Binding
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Content Marketing
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DTG Printing
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Email Marketing
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Event Photography
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Fiddle
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FTP File Transfer
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Google Analytics Tracking
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Graphic Design
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Heat Transfer Garment Production
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Information Architecture
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Latin Dancing (Salsa & Bachata)
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Letterpress Printing
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Mac/PC File Conversion
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Organized Data Storage
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Outdoor Advertising
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Paid Search (PPC)
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Photopolymer Plate Prep
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Print Production
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Screenprinting
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Search Engine Optimization (SEO)
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Social Media Marketing
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User Experience Design
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Video Editing
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Video Production
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Vinyl Garment Production
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Web design
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Website Optimizations
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YouTube & Display Advertising
Professional Skills
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Adaptability
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Campaign Management
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Creative Thinking
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Cross-functional Problem Solving
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Interpersonal Skills
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Leadership
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Project management
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Quick learner
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Teamwork & Collaboration
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Tenacious Work Ethic
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Time management
WORK EXPERIENCE
Creative Director
Graphic Designer
United Way of the Coastal Empire
Savannah, GA
Sept 2018 - Present
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Develop annual marketing materials and coordinate with print vendors
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Create and manage AV presentations for events
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Develop and maintain website content for optimal user experience, incorporating website tracking and metrics analysis to enhance performance and effectiveness.
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Provide multimedia services, including photography and videography
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Collaborate with local vendors and media partners for video and design content
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Implement successful fundraising campaigns, utilizing diverse marketing strategies, including print, digital, and outdoor advertising, to enhance brand visibility and engagement across multiple platforms
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Pitch creative concepts and manage project timelines for seamless coordination and timely delivery
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Provide creative direction and mentorship to ensure brand consistency for both internal and external teams
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Engage in professional development to stay up-to-date with industry trends
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Collaboratively developed a structured project management and communication system, optimizing task assignments, progress tracking, and team communication for increased efficiency
Calle Saoko & Salsa Savannah
Savannah, GA
Sept 2020-Present
Dance Instructor &
Marketing Consultant
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Deliver engaging and comprehensive Salsa and Bachata dance classes for students of all skill levels
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Organize special events and themed dance nights for the local dance community
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Manage website maintenance, design print materials, and execute social media marketing initiatives
Freelance
Apr 2012-Present
Design Consultant, Photographer,
& Print Apprentice
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Devise innovative design solutions to tackle graphic design and visual communication challenges
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Capture special events, landscapes, infants, and portraits through photography
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Provide support in the letterpress printing of invitations, business cards, booklets, cd cases, and more at Hot Hot Big Time Press in Savannah, GA
Big Frog Custom T-shirts & More
Savannah, GA
May 2015 - Aug 2018
Store Manager
Graphic Designer & Sales Associate
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Supervised staff, provided training, and created schedules
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Managed inventory and supplies to ensure timely order delivery
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Utilized customer feedback to design personalized and unique products
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Maintained vendor relationships for timely delivery and competitive pricing
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Printed garments using heat transfer and direct-to-garment methods
Library Page
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Shelved books and other materials in their proper locations to ensure easy access for library patrons
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Kept the library clean and organized by maintaining designated study areas and helping with basic maintenance tasks as needed
Live Oak Public Libraries
Savannah, GA
Nov 2014 - June 2015
Collages.net
Langhorne, PA
Mar 2011 - Apr 2013
Graphic Design, Prepress, &
Production Associate
Production & Marketing Assistant Marketing Intern
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Designed and finalized album layouts for wedding, portrait, and event photography clients
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Prepared print files for production center
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Managed inventory of samples for trade show displays
VOLUNTEER / INTERNSHIP
Little Stars School
Varanasi, India
Jan 2008 - Apr 2008
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Provided administrative support to school and affiliated orphanage
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Collaborated with staff and volunteers to create meal and healthcare program for economically disadvantaged students
Administrative & Special Programs Volunteer
Catherine Jansen Photography
Wyncote, PA
Sept 2007 - Apr 2008
Photographer’s Assistant
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Developed and managed a comprehensive file-organizing system
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Edited photos and produced high-quality printed portfolios
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Captured the essence of the diverse and vibrant Indian culture by fully immersing myself in the daily life